General Information
Business Idea: The sale of handmade artisan
crafts to promote his culture and to provide an
income for himself and his family.
Communtiy Name: Pueblo Nuevo
Community Members Involved: Jeancarlos
Quintama
Date Established: 2013
Business Description
Jeancarlos is a young and ambitious craftsman who promotes his culture by producing traditional artisan crafts. He is looking for an associate to work with him and his sister to be in charge of sales and distribution of the artisan products they create. As of right now, their reach is limited. Where he sells his products now is through an NGO called Casa de Esperanza Panama, which provides educational workshops to children in poverty to improve their opportunities for the future. While it is a great connection, it leaves Jeancarlos vulnerable; if members of the organization don't want any more crafts, he won't have a market to sell to. Jeancarlos is the president of Pueblo Nuevo's community bank, and is taking part in Global Brigades's financial education workshops.
Current Status:
Business Information:
• One of his main products is the chaquira, which are wrapped bracelets of intricate patterns of
incredibly small beads.
• Jeancarlos sells his products to the NGO Casa de Esperanza Panama.
Business Opportunity:
• Jeancarlos is the President of the community bank in Pueblo Nuevo, and is receiving financial
literacy education through Global Brigades.
• Jeancarlos is very ambitious and organized, which can be seen through his management of the
community bank.
• He has received lessons on how to make traditional crafts.
• He is looking to increase profits and is open to new ideas.
• Jeancarlos has used a $600 loan through the caja rural to purchase materials for his crafts.
Business Obstacles:
• Due to the cost of transportation, Jeancarlos often cannot collect money from the sales of his
products.
• Barriers to market entry.
• Jeancarlos self-reports as being very shy and quiet, which can limit him in his entrepreneurial
mindset.
Your Task
- Create a business plan.
- Conduct a capacity payment calculation
- Create a plan for sales and marketing
- Work with Jeancarlos on supply chain management
- Based on your recommendations, update/supplement this business profile
Brigade Log
| Business Brigades Chapter |
Date | Volunteers |
| University of Southern California | January 2015 | 5 |
Visit Other Programs in Pueblo Nuevo
Global Brigades strives to implement a model of Holistic Development in communities through a system of health, economic, and education initiatives in order to strategically meet a community's development goals. Learn more about the other programs being implemented in Pueblo Nuevo:
Dental 
Environmental 
Human Rights 
Medical 
Microfinance
Public Health